If you are an entrepreneur or someone who looks after marketing for your company, you will know how QR Codes have evolved into a fundamental marketing strategy. They provide businesses with a fast, hassle-free method to distribute information to prospects.
From enhancing customer engagement and tracking a marketing campaign’s effectiveness to enabling personalized experiences, the significance of QR Codes is undeniable.
Leading brands such as Coca-Cola, Nike, Sephora, and Marriott, among several others, use QR Codes for increased prospect engagement.
So, how can you create these wonderful quick response codes for your campaign? It’s simple. You use a QR Code generator.
But why use just any QR Code Generator when you can use the best one for your marketing campaigns? This article will help you find some of the best QR Code generators that are creating a buzz in the market.
Benefits of Using a QR Code Generator in Marketing Campaigns
Here are some of the benefits of using a QR Code generator for creating unique QR Codes for your marketing campaigns.
#1. Excellent Customization Options
The best QR Code maker lets you infuse your brand style into the QR Codes. How? You can use brand colors, patterns, frames, logos, and design components of your choice, resulting in QR Codes that captivate the eye and embody your brand identity.
This enables businesses and marketers to reinforce their brand image, heighten the prospect experience, and amplify the potential for fruitful interactions.
#2. Unmatched Versatility
All the best QR Code generators offer immense versatility. They help you generate QR Codes that include several data types. For example, dynamic QR Codes can encode text, web addresses, contact particulars (such as digital business cards), Wi-Fi credentials, etc., and lets you track the scans and even update the information within without having to create a new QR Code.
#3. Seamless Scalability
QR Codes are a great way to share information quickly, but to create them in bulk is time-consuming. A scalable QR Code maker can help businesses create thousands of QR Codes in minutes.
This is important for businesses that use QR Codes for marketing campaigns, events, or product promotions on a large scale. With a scalable QR Code generator, businesses can create the right number of QR Codes for their needs and distribute them across different channels such as websites, social media, etc.
#4. Comprehensive Tracking and Analytics
As the old marketing saying goes, “If something can’t be improved, it can’t be measured.” Dynamic QR Code creators offer tracking and analytics capabilities. These QR Codes let you follow scans, providing helpful information about when, where, and who scanned the code. It’s like having your detective checking out prospects interact with your brand.
Specific QR Code makers that you can keep tabs on also let you connect with Google Analytics. This helps you gather details about who’s scanning your codes, their demographics, and other relevant insights into user behavior.
This information is super handy for marketers. It lets them tweak their marketing strategy and make future campaigns spot-on for different groups of people.
Now that we’ve understood the benefits of QR Code technology and picked the right software, let’s jump into the exciting part – checking out the seven best QR Code Generators available in today’s market.
7 Best QR Code Generators for Upgrading Your Marketing Campaigns
We tried and tested numerous QR Code generators and found out the following 7 solutions to be the best for marketing campaigns. Let’s begin!
Beaconstac’s QR Code generator is the premier choice for individuals, large corporations, and marketers. Renowned brands such as Coca-Cola, UNICEF, Emirates, Nestle, and Marriott are some of their trusted customers. The inclusion of robust security features and certifications such as GDPR, SSO, and SOC® 2 positions it as one of the most secure QR Code generators available.
Further, Beaconstac has an intuitive user interface that streamlines the process of effortlessly creating, customizing, and managing your QR Codes.
In terms of customization, you can integrate your brand colors and logos, select patterns and templates that resonate with your aesthetic, incorporate background images, and even add Call-to-Actions (CTA) through frames.
- Easy-to-use interface
- Advanced customizations.
- Integration with Google Analytics and 5000+ CRM, sales, and HR tools.
- Advanced features designed for enterprises, such as advanced retargeting, enterprise Single Sign-On (SSO), white labeling, and more.
- Bulk QR Code creation capabilities.
Beaconstac offers a free plan for creating static QR Codes. It also offers a free 14-day trial period if you want to experience all of its premium features before making a purchase. Paid plans start at $5 per month when billed annually.
#2. The QR Code Generator
The QR Code Generator is an extensively embraced QR Code solution. Its sleek and user-friendly interface ensures that generating QR Codes is easy. This solution consists of an expansive range of content options that can be seamlessly embedded within QR Codes.
The best part is that The QR Code Generator is now powered by Beaconstac, which means you can benefit from the many exciting features that Beaconstac offers if you are looking for a more scalable solution for your marketing campaigns.
- User-friendly Interface.
- Free QR Code generator (static only)
- Built-in templates and design elements.
- Comprehensive tracking and analytics.
- All premium features of Beaconstac’s QR Code generator if you upgrade.
Creating static QR Codes with “The QR Code Generator” is entirely free of charge. For more features, such as custom templates and dynamic QR Codes, you can explore the range of subscription plans offered by Beaconstac, starting at just $5 per month.
QRStuff is another popular and easy-to-use QR Code generator, offering various customization options and an ad-free environment. With its Dynamic URL System, you can effortlessly redirect QR Codes to your desired destinations and update them whenever necessary.
When it comes to generating bulk QR Codes, QRstuff takes the lead with its batch processing support. You can also store many QR Codes on the platform, making it convenient for managing multiple campaigns.
- Spacious and intuitive layout.
- Offers a customized dashboard.
- Many customization options.
- High-Resolution QR Codes.
- Choose from over 25 data types and various mobile device actions.
QRstuff welcomes prospects with an impressive offer of ten free dynamic QR Codes for a smooth start. Subscriptions begin at just $12.95 per month for those seeking added features and services.
Canva’s QR Code generator is fairly new to the market, but the platform is not unfamiliar to marketers. Who hasn’t used Canva for their quick marketing digital and print designs? Now, with the QR Code generator in it, you can create QR Codes for free and add them to your Canva design seamlessly. Although it doesn’t offer too many customization options apart from the basic color changes, it is still a great tool to explore.
- Produce high-quality PNG, JPEG, SVG, or PDF formats, ensuring flawless prints.
- Provides a secure collaborative environment for your team.
- Access an extensive library of free images, icons, fonts, and graphics.
- Allows easy sharing.
- Lifetime validity of QR Codes.
Canva’s QR Code Generator is totally free.
#5. QRCode Monkey
QRCode Monkey is a popular free QR Code generator and is probably one of the easiest platforms to use out there. You can effortlessly create, customize, and generate QR Codes, making it an excellent solution for print and commercial marketing needs.
- Create QR Codes swiftly using a streamlined five-step process.
- Intuitive and straightforward user interface.
- Indefinite lifespan, ensuring they remain scannable without any expiration concerns.
QRCode Monkey is a free QR Code generator.
Scanova, another sought-after QR Code generation software, presents robust capabilities tailored to your QR Code creation, design, management, and tracking requirements. Whether you seek to amplify your Facebook campaigns, ease event registrations, or orchestrate promotional drives with a comprehensive solution, Scanova steps up to the plate.
With Scanova, you can also create mobile-optimized landing pages dedicated to your QR Codes.
- QR Codes primed for print applications.
- Tweak links and information embedded within QR Codes.
- Monitor QR Code scans, assess engagement metrics, and derive insights grounded in data for precision campaign optimization.
- Integrate QR Code generation into your proprietary systems or applications courtesy of Scanova’s QR Code APIs.
- Includes bulk generation feature for QR Codes.
Scanova extends a generous 14-day free trial, granting users hands-on access to its beneficial features. Once this trial period concludes, the entry to an extensive toolset commences at a reasonable starting monthly subscription fee of $15.
QRTiger is yet another well-known QR Code solution that’s highly regarded by leading brands. They offer many valuable features, tracking tools, and integration capabilities. The platform works with popular tools such as Google Tag Manager and Facebook Pixel ID. It also connects with software such as HubSpot and Zapier, which helps you manage QR Code campaigns.
- Provides safety with 2FA and internal audits for QR Codes and data security.
- Offers continuous monitoring using a human-AI blend to ensure strong performance.
- Follows GDPR and CCPA security protocols
- Create 1,000 new branded links per second using powerful servers.
- Easily integrates with other CRMs and project tools.
You can try QRTiger for free and create up to three QR Codes. You can opt for their paid monthly plans for more advanced features starting at $7.
Criteria for Selecting the Best QR Code Generator in 2023
|Questions to Ask
|– Is the interface intuitive and user-friendly?
|– Does it offer drag-and-drop features?
|– Are step-by-step instructions available?
|Customization options for branding and design
|– Can QR Codes be customized with colors, logos, patterns, frames, etc.?
|– Are there ample customization possibilities?
|Insights and Monitoring Capabilities
|– Does it provide tracking features for scan rates, locations, devices, and times?
|– Can it integrate with Google Analytics or other analytics tools?
|Integration with Other Marketing Tools
|– Can it integrate with marketing automation tools, social media platforms, and CRM platforms?
|Security and Compliance
|– Does it comply with security standards (e.g., GDPR, SOC-2)?
|– Does it offer features like 2FA and internal audits for data security?
|– Can it generate QR Codes in bulk for large-scale campaigns?
|– Does it support efficient management of numerous QR Codes?
Using the above-mentioned criteria for selecting the best QR Code generator for business, we have assessed and rated the top QR Code generators discussed in this article below, with scores ranging from 1 (lowest) to 5 (highest).
|QR Code Generator
|Ease of Use
|Insights and Monitoring
|Integration with Marketing Tools
|Security and Compliance
|The QR Code Generator
Among many choices, selecting the right QR Code generator to match your specific needs and preferences is crucial to enhancing prospect engagement and brand recognition. If QR Codes are on your marketing agenda, then you’ve landed on the perfect space. Explore these options and start using them.