Whether you run a B2B operation or manage a retail setup, delivering informational content goes a long way towards building trust with your audience. This also holds true for displaying a distinctive branding image to your target market, which lets you carve a unique business identity that stays with your existing and potential clients alike.
Being in an age where screens matter more than billboards and electronic content remains more accessible than print media, it is important for you to look into digital signs that fulfill your outreach and branding needs all at once.
As one of the premier digital signage software in the market, OptiSigns promises to help you achieve these objectives in a seamless manner. While the solution has been adopted by a slew of businesses in recent years, it is only natural for you to be curious about how it actually works and whether it could be a suitable approach for your venture.
To help you get all the answers to your burning questions, here’s a closer look at OptiSigns and what it brings to the table.
Overview: A Digital Signage Solution That Does It All
Digital signs software works with electronic devices such as high-definition (HD) and 4K TVs to display your content. This approach also holds true for OptiSigns, which not only connects your devices to your choice of media, but also helps you design and customize highly engaging branding content for different purposes.
Once OptiSigns is set up with your device, you can display an array of content types that include but are not limited to images, videos, and documents. You can also pull content from your website, social media pages, corporate documents, as well as news and weather platforms to display your choice of media over your screens.
Compatibility: The Software Can Be Accessed Through Multiple Platforms
One of the most important highlights of OptiSigns digital signage software is its cross-platform compatibility. Whether you have an Android-powered TV or a screen that is connected to a Mac OS computer, you can download and access OptiSigns for the respective platform without jumping through hoops.
The OptiSigns app is available for installation on the following platforms.
- Amazon Fire OS
- Raspberry Pi
- Chrome OS
- Roku TV
For devices that use built-in OS such as Android, you can download the OptiSigns application through the Google Play Store. For hardware-powered installations such as those that involve Amazon Fire Stick, you can use the provided device and connect it to your screen.
Availability: The Digital Signs Solution Supports All Major File Types and Apps
With OptiSigns digital signage software, you can choose a variety of content to display over your screens. You can fetch this content from portals including but not limited to Facebook, Twitter, and Instagram. You can also use your website’s content for easy viewing, or directly display presentations through Google Slides.
The file types that are supported by OptiSigns include the following:
- Images: JPG, PNG, BMP, and GIF.
- Videos: AVI and MP4.
- Documents: PDF, DOC, DOCX, PPT, PPTX, XLS, XLSX, and all OpenOffice file types.
The cross-party application content that you can display on your chosen device includes but is not limited to:
- Google Slides
- Google Reviews
This makes OptiSigns a digital signs solution that can serve more than one function while still being available within an easy to use application.
Ease of Use: The Software is a Breeze to Set Up and Utilize
While using any digital signage app, you need to make sure that it is not taking an extensive amount of time to set up. This is especially true if you want to deliver up to date information to your audience and don’t want to go through the hassle of changing storage drives every now and then.
With OptiSigns’ content delivery method, you can easily steer clear of this problem. While the software’s associated apps and app marketplaces let you sync your content from the cloud, its added features also allow you to use premade templates for general messaging. The ability to customize your content, visualization, and delivery timelines also adds to the ease of use.
This makes OptiSigns a highly sought after solution for challenging environments that need updates on the fly. These examples include but are not limited to restaurants, hospitality businesses, and corporate conference events.
Pricing: The Solution Remains Highly Affordable
The price point for OptiSigns starts from $10/month per screen and goes up to $15/month per screen. The main differences between these plans are the customization options that you get from them.
These offerings are segmented into different plans, which include the Standard, Pro, and Pro Plus plans. If you want a more value-added or enterprise-level pricing, you can go for the Enterprise plan and get your quote on request.
If you have an Android-powered TV or an external device such as Roku, you don’t have to pay for an additional device for setting up your digital signs through OptiSigns.
But even if your display device does not have an OS on it, you can use an external solution such as Amazon Fire Stick to complete the installation through an affordable alternative. As a substitute, you can also use the OptiSigns Android Stick Player that’s available for $79.99.
This makes OptiSigns a highly affordable digital signage solution that could fulfill all your needs without breaking the bank. While OptiSigns extensive offerings may make it sound like a complex service, it is a highly easy to use solution that caters to your requirements without needing you to fulfill its extensive demands.
If you are looking for a way to deliver information to your audience or enhance your outreach to them, you can try out the free trial offer by OptiSigns. This allows you to see the solution in action without putting a dent in your bank account.